In the world of seo one thing that nobody can disagree with is that finding low competition keyword is the most essential part of Seo. There are a number of factors that one needs to consider while choosing keywords which are relevance, intent, search volume and organic search competition to name a few. However one hits a jackpot when they are able to find high volume, high converting but low competition keyword. 

Finding keywords with low competition play a vital role in online success but becoming an expert is not a piece of cake. However if you dedicate your time with pure learning intention you too can find low competition keyword.

Low competition keyword

What Are Low Competition Keyword? :

What exactly are low competition keywords? They are keyword that are easy to rank for in search engines. They have low competition but mediocre search volume in search results. This makes it easy for us to rank high for these keywords. 

Why Should I Target Long Tail, Low Volume Keywords? :


Some of the reasons why targeting low competition keyword is beneficial are:

  • Since they have low competition, they are easy to rank for as compared to keywords that have high competition.
  • Low competition keywords give you better traffic
  • As a beginner it is better to target for low competition keywords because they help to build your base so that you can be able to target high competition keywords in future. 
  • There are some low competition keywords that have mediocre search volume ( not so high and not so low) but are enough to give you traffic as a beginner.
  • Aiming for low competition keywords improves ranking for low tail keywords in future.

Tools To Find Low Competition Keyword:

The most beneficial thing about google keyword planner is that it comes directly from google plus it's also free. This tool gives you tons of keyword ideas after you enter your search keyword. The only drawback is that it is such a common tool that it maybe used by your competitors as well. Therefore you may have to use other tools as well to stay ahead.

SEMrush Keyword Tool:

low competition keyword


Semrush is not just a keyword explorer tool. Infact it is your go to platform if you want everything related to content research in one place. With the help of semrush you can analyze domains, find keywords for yourself and also find out the keywords your competitors are using. You can also find resources to build backlinks and improve Technical Seo. In terms of keyword research it helps to find search volume, CPC, keyword difficulty and much more. It is a paid tool but once you get the hand of it you can surely ace your Seo strategy.

Ahref Keyword Explorer:

low competition keyword


Ahrefs can be your one stop solution to meet your Seo needs. It has everything that one would need to ace their Seo strategy. It provides detailed information about search volume, backlinks, keyword research. One of the best things about Ahrefs is that it gathers information from all search engines such as yahoo, msn, youtube e.t.c unlike google keyword planner that relies only on google. It is however a paid tool and has variety of pricing options to choose from. In my opinion the money is totally worth it since it provides variety of features and various keyword suggestions compared to other tools.

Answer The Public:

low competition keyword


If you want to generate a plethora of blog post ideas than answer the public has to be your go to tool. Answer the public gives you content ideas which people are mostly searching for on search engines. It gives you results in the form of questions. You just have to type your keyword and it will show you plenty of content ideas in the form of questions such as: why, when, how, can e.t.c.

Answer the public is an extremely handy tool as it shows results in the form of questions according to human psychology. But it cannot be considered a typical keyword research tool since it doesn't provide statistics about search difficulty, CPC or search volume. This tool is free for the first three attempts after that it asks you to select a payment option if you wan to continue.

Moz Keyword Explorer:

low competition keyword


Moz is considered one of the best keyword tools because it helps you to carry out your Seo campaigns flawlessly. Moz provides you detailed information about a keyword such as search volume, competition, CTR, difficulty and questions. With the help of these metrics you can analyze if you are winning the seo game or not. Two of the best features of this tool are that it helps to determine domain authority and keyword difficulty. This is a paid tool but totally worth it since it perform complex tasks in minutes.


Ubersuggest Keyword Tool:

low competition keyword



Uber suggest is again a phenomenal tool which is created by Neil Patel. This tool has the capability to ace your Seo strategy in a few days. This tool suggests phenomenal keywords and also performs competitor analysis. Ubersuggest provides a detailed overview about a keyword such as search volume, CPC, difficulty(organic/paid) e.t.c. One of the best things about Ubersuggest is it's keywords ideas section because it provides related keywords and for an Seo strategy the more keywords the better. Ubersuggest is a paid tool and has different pricing options but it also has a lifetime membership option which means you can avail all their services with a one time payment.

Conclusion:

Becoming an expert in keyword research and acing Seo strategy takes time. One has to learn and master this skill with time as it will prove to be very beneficial in digital marketing world. As mentioned above, as a beginner it is better to target low competition keyword even though they don't have a massive search volume because even keywords with minimum search volume can also generate good traffic. You can take the help of tools mentioned above to do keyword research. You can use both free and paid tools to find long tail, low competition, profitable keywords. If you progress with time and do everything correctly you can rank for the targeted keyword and improve your site's traffic.